The trouble with Steve Jobs at Xlog

A friend of mine pointed me to an interesting article about the personality traits/flaws of Steve Jobs and the impact, both real and imagined on the stockholders of Apple (for purposes of disclosure, I am a stockholder). The article is worth reading and raises several issues germane to the issue of disclosure to shareholders. The core issue is summarized in the prologue:

Jobs likes to make his own rules, whether the topic is computers, stock options, or even pancreatic cancer. The same traits that make him a great CEO drive him to put his company, and his investors, at risk.

My reaction is typical of these pieces. The author, Peter Elkind, is a typical investigative journalist who has never sat behind a desk as an executive of a publicly traded company and endured the kind scrutiny he forces on others. He of course, has the advantage of hindsight to assist him as he passes judgment on decisions made by executives with less than perfect information.

It will be interesting to see if Jobs in another case of a celebrity (in this case a celebrity executive) built up by the media only to be torn down. I guess this would be the second time for Jobs.